The Monthly Search Marketing Solution

» TO GET YOU FOUND, CLICKED & CALLED MORE

A powerful, full-service solution designed to help you dominate local search ↠ consistently showing up where your customers are looking, building instant trust, and driving more click and calls to your business 24/7.

STOP LOSING JOBS TO COMPETITORS ON THE MAP! IT’S TIME TO STAND OUT ON GOOGLE, AND BE THE OBVIOUS CHOICE FOR YOUR LOCAL CUSTOMERS ↠ ENSURING YOU GET FOUND, CLICKED, AND CALLED.

The Local Lead System is the powerful, full-service local search solution for trade experts who want to show up on Google, connect with potential customers, and get found, clicked, and called more often.

A complete done-for-you local marketing system where I will:

↠ Find out exactly why you’re not showing up for your highest-value searches

↠ Fix what’s broken and repair your ranking leaks

↠ Manage your visibility so you stop losing traffic and jobs to local competitors

You get full profile optimisation, a local content strategy, weekly post updates, proactive reputation management, spam monitoring, competitor tracking, and ongoing support ↠ keeping you visible and generating qualified leads every single month.

It is the ultimate way to consistently show up exactly where your customers are looking, build instant authority and trust, and drive more clicks and calls to your business 24/7

NOT A TRADE BUSINESS? NO PROBLEM!

While trade experts are my primary focus, I also work with plenty of other local legends! If you’re a local service provider, a pub or restaurant owner, or a brick-and-mortar business looking to get found and build trust online, you’re in the right place. The Local Lead System is designed to simplify marketing for any local business that wants to stand out on Google and turn attention into action ↠ getting more clicks, call and leads.

Your Google Business Profile is the #1 asset Google looks at to rank local trades ↠ an unoptimised profile keeps you hidden from clients.

MONTHLY RETAINER
£550

WHAT'S INCLUDED:

PHASE O1: Foundation + setup
  • In-depth Google Business Profile audit & repair

  • Keyword strategy + category optimisation

  • AI search strategy + alignment

  • Service menu & area postcode optimisation

  • Website-to-profile alignment check

  • Review request link + custom script

PHASE O2: Ongoing every month
  • Profile monitoring + visibility management

  • Local rank + keyword tracking

  • Competitor tracking + spam monitoring

  • Up to 3 x GBP posts per week

  • Review generation strategy

  • Proactive review & reputation management

  • Up to 10 fresh project photos ↠ formatted for maximum impact

  • Local citations + directory alignment

  • Content strategy + execution ↠ monthly planning + seasonal campaigns

  • Content approval + scheduling

  • Analytics + insights

  • WhatsApp group for strategy + support during studio hours

  • Minimum 6 month commitment

A £50 non-refundable booking fee secures your spot in my schedule ↠ then £550/month, invoiced on the 25th of each month for the upcoming month.


FULL SERVICE:

AUDIT | OPTIMISATION | SETUP | STRATEGY | MARKETING | COPYWRITING | REPUTATION MANAGEMENT | MONITORING | IMPLEMENTATION | SUPPORT

93% of people read online reviews before booking a service, hiring a business, or making a purchase. Which means your reputation is doing the selling for you before they've even picked up the phone.

WHY YOU'LL ABSOLUTELY LOVE THE LOCAL LEAD SYSTEM!

The Local Lead System is the ultimate, full-service solution to the "invisible" business problem. I've stripped away the complexity to offer a powerful, 'done-for-you' local search system that builds authority and local leads, month after month.

BE THE TOP CHOICE

Most trade businesses lose out because they are invisible on Google. While we work toward that "Top 3" goal, I ensure you get found, clicked, and called more.

MORE QUALIFIED LEADS

A strong profile delivers more visibility, more calls, and more website clicks. Most importantly, it generates qualified leads ↠ turning attention into action.

INCREDIBLE VALUE & ROI

This full-service plan costs less than taking on a single employee ↠ giving you proven industry expertise without any of the commitment or hiring headaches.

GET FOUND LOCALLY

 Instead of fighting with social media algorithms, your business will show up where your customers are actually looking ↠ Google Maps + Search results.

BUILD INSTANT TRUST

Google is the most trusted source for info online. By showcasing photos, videos, and reviews, you’ll build the deep credibility needed to win quality jobs ↠ fast.

A STRATEGIC PARTNER

This is more than just a marketing service; I am your partner in growth. We'll work together to ensure your marketing always aligns with your business goals.

CONSISTENT MOMENTUM

Never go quiet online again. With a steady stream of strategic Google post updates, you'll stay top-of-mind ↠ building authority and trust every single week.

DRIVE REAL RESULTS

Google loves consistent activity. By staying active, you’ll boost your ranking and impact your bottom line with more clicks and phone calls from ready-to-book leads.

TOTAL FLEXIBILITY

No long-term contracts or scary lock-ins here! After the initial 6-month period, we move to a flexible monthly agreement ↠ which you can cancel at anytime.

Customers are 2.7x more likely to consider your business reputable with a fully optimised Google Business Profile ↠ build instant trust and credibility before the phone even rings.

MONTHLY RETAINER

£550

A £50 non-refundable booking fee secures your spot in my schedule ↠ then £550/month, invoiced on the 25th of each month for the upcoming month.

HELLO THERE, I'M JENNA ↠ YOUR NEW TRADE BIZ BESTIE!

I grew up in a trade family ↠ watching my father run his own construction business in South Africa. The long hours, the weekend work, the time away from family. I saw it all first-hand.

What started in 2009 as "just wanting to help my dad" has turned into 16+ years of helping trades experts become the obvious first choice on Google.

Because here is the truth ↠ too many brilliant trades businesses are losing local jobs every single day.

Not because their work is not good enough. But because they are invisible on Google.

This was a problem I felt compelled to solve.

My done-for-you Google marketing systems get you found, clicked, and called more ↠ giving you the freedom and time back to focus on your trade.

"THE TRADE INDUSTRY RAISED ME ↠ NOW I GET TO GIVE SOMETHING BACK!"

THE LOCAL LEAD SYSTEM FAQS

What's included in The Local Lead System?

The Local Lead System is my full-service, done-for-you monthly Google Business Profile management retainer. It takes your entire local search presence completely off your plate so you can stay on the tools while your profile works in the background to bring in steady, high-quality quote enquiries month after month.

Here is the complete breakdown of what is included in your monthly retainer:

PHASE 01: FOUNDATION SETUP + TECHNICAL ALIGNMENT (MONTH 01)

  • In-Depth GBP Audit & Repair: A comprehensive audit of your existing listing to identify and fix every technical setting and algorithmic blocker suppressing your rank.

  • Claim & Verification Guidance: Step-by-step support to ensure your profile is fully claimed and verified according to Google's strict guidelines.

  • Category & Keyword Optimisation: Setting your primary trade category and up to 9 targeted secondary categories alongside a bespoke local search keyword strategy.

  • Service Menu & Postcode Mapping: Full setup of your trade services, custom descriptions, and targeted service area postcodes.

  • AI Search Alignment: Structuring your profile data so modern AI search assistants (like Google AI Overviews) pull and recommend your business first.

  • Website-to-Profile Alignment Check: Matching your website data to your GBP so Google has complete confidence in your business details.

  • Review Request Link & Script: Creating your custom 1-click review link paired with a proven text script to send to happy clients right after a job.

PHASE 02: ONGOING MONTHLY MANAGEMENT (EVERY MONTH)

  • Weekly GBP Posts (Up to 3 per week): Done-for-you local posts planned, written, designed, and scheduled using my signature 4S content strategy (Show Off, Serve/Solve, Social, Sell) with clear call-to-action buttons.

  • Monthly Project Photos (Up to 10 photos): Sizing, formatting, and uploading up to 10 fresh on-site project photos each month to feed Google's freshness signals.

  • Proactive Reputation Management: Monitoring and professionally responding to all incoming Google reviews (positive and negative) as well as private customer messages.

  • Spam & Competitor Tracking: Actively tracking local rank movements, monitoring competitors, and reporting fake or keyword-stuffed listings stealing your leads.

  • Directory & Citation Alignment: Checking and maintaining consistent name, address, and phone details across key UK business directories.

STRATEGY, REPORTING + SUPPORT:

  • Monthly Strategy & Content Approvals: Complete monthly post plan emailed to you for quick review and approval before anything goes live.

  • Monthly Performance Report: Clear, plain-English monthly report showing exactly how many calls, website visits, and map views your profile generated.

  • 60-Minute Strategy Call: A dedicated monthly call to review numbers, celebrate wins, and plan upcoming seasonal campaigns.

  • Dedicated WhatsApp Group: Direct access to me via a private WhatsApp group during studio hours for quick questions, photo drop-offs, and strategy support.

The bottom line: You get a dedicated Google search specialist running your profile every single week ↠ protecting your rankings, driving quote calls, and keeping your diary full. 🚧

Do you only work with trades businesses?

While trade and construction experts are my primary focus, I also work with plenty of other local legends!

If you’re a local service provider, a pub or restaurant owner, or a brick-and-mortar business looking to get found and build trust online, you’re in the right place.

My systems are designed to simplify marketing for any local business that wants to turn attention into action ↠ giving you the freedom and time back to focus on your actual work.

What is the minimum commitment for The Local Lead System?

The initial commitment is a minimum of six months. I've found this is the perfect amount of time to build real momentum and for you to see tangible results in your local ranking and lead flow. After this initial period, we move to a flexible rolling monthly agreement.

How does the billing work?

I only work with a limited number of clients each month to ensure dedicated expertise and support.

A £50 non-refundable booking fee is required to secure your spot in my schedule. You will then receive your first invoice on the 25th of the month for the upcoming month, and will continue to be invoiced on the 25th of every month going forward.

This helps us ensure your strategy and content are ready to launch at the beginning of the new month.

What is the cancellation policy?

There are no scary lock-ins! After the initial 6-month period, if you ever wish to cancel your monthly service, you can do so at any time by providing one month's written notice via email.

I don’t have a Google Business Profile yet ↠ can you set it up?

Google has very strict verification rules (often requiring you to be at your place of work), so you’ll need to hit the "create" button yourself.

However, I will guide you through every step of the process. Once it's live, I’ll jump in to optimise and manage the whole thing for you.

Who handles the content writing and scheduling?

I handle everything for you! I act as your dedicated [full-service] strategist and copywriter ↠ planning, writing, designing, and scheduling your Google Business Profile posts.

You simply review and approve the final emails and posts before they are scheduled to go out.

How do we communicate throughout the month?

You'll have a dedicated WhatsApp group for seamless communication, quick strategy questions, and support during studio hours. Think of me as an extension of your team ↠ I'm here to help you move forward!

Plus, we have a monthly strategy session to review performance, celebrate the wins, and plan the strategy for the upcoming month.

What if I need extra post updates or a special campaign?

No problem! If you have a specific promotion, a holiday event, or a big new project to shout about, you can easily add extra Google posts and campaigns to your monthly plan for an additional fee.

What is the process for approving the posts?

Each month, your complete strategy, content plan and written posts will be emailed directly to you for review and approval. This ensures everything is finalised and perfectly aligns with your goals before they are scheduled.

I've already purchased The Visibility Boost ↠ how does this affect my Local Lead System?

Great news ↠ you're already one step ahead!

And that is a brilliant place to be.

Because your Google Business Profile is already fully optimised and set up, we can skip straight to the good stuff from day one. No foundation work needed. No waiting.

We go straight into your ongoing content strategy, weekly GBP posts, review management, reputation monitoring, and all the behind-the-scenes work that keeps your profile ranking and your phone ringing.

You are essentially starting your Local Lead System a full month ahead of a brand new client ↠ and that head start shows in your ranking and results. 🚧

Got another question?

Happy to answer ↠ pop me an email at jenna@designedtothrive.co.uk or book a free connection call

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